The Georgian National Tourism Administration participated in the International Tourism Exhibition in Istanbul, Turkey. At EMITT 2025, the Adjara Tourism and Resorts Department, Imereti and Samegrelo Destination Management Organizations, also presented their products.

About 10 Georgian private companies participated in the exhibition. Then event was attended by the Consul General of Georgia in Istanbul, Alexander Jishkariani.

As part of EMITT 2025, a presentation of Georgian tourism products was held at the Georgian promotional stand. The exhibition guests got acquainted with the country’s tourism direction, Georgian resorts and culture. Representatives of the Georgian private sector held meetings with their Turkish counterparts in Istanbul in the framework of the B2B format to establish business relations.

The EMITT 2025 tourism exhibition was visited by about 30 000 visitors from 95 countries of the world, and 653 tourism organizations and companies were represented at the exhibition. The Istanbul exhibition hosted more than 220 tour operators.